Resources

For over 40 years now, owners and managers of all types hospitality venues worldwide count on The Berg Difference to make a difference in their operation’s success and bottom line.

Contact a Team Berg member to learn more, and see if The Berg Difference can make a difference  for you too! 


Berg
  liquor controls for the hospitality industry

All-Bottle 703  ring pouring bottle top liquor control systems
All-Bottle 704  ring pouring bottle top liquor control systems
All-Bottle 1504  ring pouring bottle top liquor control systems
All-Bottle Brand ID  ring pouring bottle top liquor control systems

Laser  gun style beverage and liquor control systems

TAP2  dispensers and control systems for draft beer, wine and liquor

Merlin  wireless dispensers and control systems

These articles, books and websites are helpful resources for learning more about liquor control 
and increasing your bar’s profitability. Also see Why Liquor Control. Let us know of other resources
you find that we should include here to share with our industry.
 

Microchip Technology Finally Eliminates The Scourge Of Shrinkage 
Terry Singer
How microchip technology can impact your bottom line!
 

Kick Start Your Bar Into Greater Profits 
Robert Plotkin

Liquor controls systems and beer control systems can increase your bar profitability!
 

Preventing Internal Theft 
Robert Plotkin
Liquor control systems can stop theft. Losses due to employee theft are staggering. Reduce 
your vulnerability to theft by knowing exactly how employees steal  and how you can stop it!
You'll save thousands of dollars each year as a result.
Available from Barmedia
 

Pump Up Your Profits - 52 Cost-Saving Ideas To Build Your Bottom Line
Angela Stewart
This book begins with the fact that “the national average profit on the dollar for restaurant 
operations is a meager 4 cents”, which reminds us why liquor controls are so important,
not only for restaurants but every business in the hospitality industry!
Available from Pencom International
 

Pour It On: 52 Ways To Maximize Your Bar Profits
Angela Stewart
If you own or manage a full-service restaurant or bar, this book is a must read. With beverage 
sale margins shrinking, Pour It On gives you 52 ideas to add profit to your bottom line. As you 
read, keep in mind liquor control systems to help regain control of pouring costs and increase 
your profit.
Available from Pencom International
 

Deciphering Data
Tim Johnson
 POS systems can provide reports on about 50 data categories. Which are most important?
 

North American Association of Food Equipment Manufacturers (NAFEM)
 

NIghtclub & Bar
Resource for nightclub and bar owners covering promotion, marketing, beverage and new product
news and much more.
 

 

 

Casio
Wide range of POS terminals. All easily interface with Berg liquor control systems.

CRS
Wide range of POS terminals. All easily interface with Berg liquor control systems.

MicroSale
Wide range of POS terminals. All easily interface with Berg liquor control systems.

Perfection Equipment
Worldwide installation and maintenance of bar systems and equipment

POWERVAR
Global provider of power management systems

Sterling Payment Technologies
Funding and payment processing

 

What Our Customers Have To Say

“"My register rings in the same or more, but my liquor costs have gone down about $1,500 in a month's time.”

Marge Hartnett
16 South

"You're crazy to free pour. Your bartender is going to favor some customers.”

Bob Schwartz
Southside Bowling

“"I thought a liquor control system might slow us down, but it hasn't slowed us down at all.”

Pat Hoak
Hoak's Anchor Inn